JK eyes 10pc growth in tourism

To promote tourism in a big way the Jammu and Kashmir governnment is planning to organise roadshows, festivals, fairs, water and winter sports and adventure activities. "Jammu and Kashmir consists of three regions - Jammu, the Kashmir Valley and Ladakh. We get pilgrims for Jammu, families and groups for Kashmir valley and youth for Ladakh. Tourism in the state is improving every year. This year, we have lined up many interesting activities for the tourists in the form of fairs, festivals, sports and adventure and expect 10 per cent growth in arrivals," J-K Director Tourism and JKTDC Managing Director Farooq A Shah said in Mumbai on Friday, Feb 6.