Indian weddings fuel 'make up' industry

The craze among Indians for a memorable wedding is one of the factors that contributes to country's burgeoning 'make up' industry which is growing at a rate of 20 per cent annually, an expert said in Panaji city on Monday. "People in India are spending more than those in countries like the US on make-up. The Indian weddings are one of the major boosters for this industry which has evolved in a big way," Vivek Bharti, heading the Bollywood Hollywood International (BHI) Make Up and Hair Styling Academy in Mumbai, told media persons. He was speaking on the sidelines of an international workshop in Mumbai which began today where Hollywood celebrity makeup artist Donald Simrock is the guest.